April 28, 2015

The average attention span of a person in 2015 is 8.25 seconds, down from 12 seconds in 2000. That is three quarters of a second less than the average goldfish, who clocks an average of 9 seconds. (Source) Go human race! Meanwhile ...

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December 22, 2012

A question I am frequently asked when my students put up their first website goes something like this… “How many visitors do I need to get before I make my first sale online?” “sales conversion” or the percentage of people who visit ...

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December 11, 2012

Lesson Transcription: What I want to do today is show you how to write a headline using 11 time-tested, money-making styles that have been successfully implemented in every single niche imaginable over the past century. Not all of them may work for ...

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